About

A team of performance marketers, not a generalist agency.

Ad Intend was founded in 2012 in Milan. Since then we’ve run paid campaigns in 14 European markets, built Shopify stores for mid-market brands, and developed in-house tools — including a Comparison Shopping Service — to give our clients a real edge on the cost of traffic.

// Story

Twelve years inside the advertising machine.

We started in 2012 as a Search and Shopping specialist team, when Google Shopping in Europe was still a novelty. From there we followed the evolution of every channel: the explosion of Facebook Ads, the arrival of TikTok, the end of third-party cookies, the rise of server-side tracking.

Today we’re organised in four practices — Performance, Shopify eCommerce, Tracking, AI — coordinated by an account team that speaks both to marketing managers and to CFOs, because in the end the conversation always closes there: how much does each euro you invest actually return.

We work both directly with brands and as the operational team of other agencies and international networks. We’re rarely the only agency on an account: usually we’re the lever that runs the paid machine and the tracking behind it.

// Offices & team
Ad Intend team at work
Team — 1600 × 900
Milan office
Milan office — 1200 × 900
Alessandria office
Alessandria office — 1200 × 900
// A few numbers
2012
Founded
Milan · Alessandria
Two offices
18
Team size
14
Active markets
// Values

How we behave.

Data transparency

Everything we see in your accounts you see too, at the same time. Shared dashboards, direct access, no ‘custom-tailored’ reports.

No lock-in

Accounts stay yours. Our tools are optional: if one day you decide to leave, you leave with everything.

Specialists, not juniors

Every channel is run by people who do this for a living. No senior on the pitch, junior on the delivery.

Results or a real talk

If a plan isn’t working, we say it before you see it in the report. We’d rather have an uncomfortable call today than a post-mortem in six months.

Let’s open a new account, or fix the one you already have.

Send us a brief, an access to your Google Ads, or just a question. We reply within one working day.

Get in touch